What is Kickstarter?

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Posted By Bernard D

Kickstarter PBC is a funding platform for creative projects. Everything from films, games, and music to art, design, and technology. Kickstarter is full of ambitious, innovative, and imaginative ideas that are brought to life through the direct support of others.

Everything on Kickstarter must be a project with a clear goal, like making an album, a book, or a work of art. A project will eventually be completed, and something will be produced by it.

For more information, check out Our Rules.

Kickstarter is not a store, backers pledge to projects to help them come to life and support a creative process. To thank their backers for their support, project creators offer unique rewards that speak to the spirit of what they’re hoping to create.

Why do people back projects?

People back projects for a number of reasons. They may be rallying around a friend’s project, or supporting a new effort from someone they’ve long admired. They might be inspired by a new idea, or simply motivated by a project’s reward.

Whatever the reason, people back projects because they want to have a part in helping to bring it to life. Backing a project is more than just pledging funds to a creator, it’s pledging support for a creative idea.

What do backers get in return?

Backers that support a project on Kickstarter get an inside look at the creative process, and help that project come to life. They also get to choose from a variety of unique rewards offered by the project creator. Rewards vary from project to project, but often include a copy of what is being produced (CD, DVD, book, etc.) or an experience unique to the project. Backers can also opt to pledge for a project without selecting a reward.

Project creators keep 100% ownership of their work, and Kickstarter cannot be used to offer equity, financial returns, or to solicit loans.

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